Pomorie: Bulgaria’s Hidden Black Sea Gem

Situated on Bulgaria’s southern Black Sea coast, Pomorie is a charming coastal town that perfectly blends ancient history with modern resort amenities. This small peninsula town, with its distinct pink salt lakes and healing mud, offers a refreshing alternative to Bulgaria’s more crowded beach destinations. Once known as Anchialos in ancient times, Pomorie has been a treasured settlement for over 2,500 years, valued by Thracians, Greeks, Romans, and Byzantines alike. Today, it welcomes visitors with its unique combination of natural healing resources, fascinating archaeological sites, and laid-back beach vibes. Whether you’re soaking in the renowned healing mud, sampling local wines from century-old vineyards, or wandering through narrow streets lined with distinctive architecture, Pomorie delivers an authentic Bulgarian coastal experience that remains wonderfully uncrowded even during peak summer months.

History at a Glance

Pomorie’s story begins around the 5th century BC when Greek colonists established the settlement of Anchialos. The town’s strategic position made it highly coveted, changing hands numerous times throughout history. Romans expanded the settlement in the 1st century AD, leaving behind thermal baths and impressive infrastructure. During the Byzantine era, the town flourished as an important Christian center. Perhaps most significantly, Pomorie became renowned for its salt production during the First Bulgarian Empire (7th-11th centuries), a tradition that continues to this day.

After falling under Ottoman rule in the 14th century, the town (then called Ahyolu) remained an important port and salt-producing center. Following Bulgaria’s liberation in 1878, Pomorie experienced significant growth, with many of its distinctive National Revival-style buildings dating from this period. The town suffered extensive damage during the Balkan Wars but was rebuilt and developed into the charming coastal destination it is today, embracing both its historical legacy and natural healing resources.

Location/Coordinates

Pomorie is situated on a narrow peninsula jutting out into the Black Sea on Bulgaria’s southeastern coast.

• Coordinates: 42°33′N 27°39′E
• Located 20 km north of Burgas (Bulgaria’s fourth-largest city)
• 18 km south of the popular resort of Sunny Beach
• The town occupies a small peninsula approximately 5 km long and 1.5 km wide
• Distance from Sofia (Bulgaria’s capital): approximately 390 km

Fun Facts

• Pomorie’s name derives from the Greek “by the sea” (po more), perfectly describing its location.
• The town produces some of Bulgaria’s most distinctive wines thanks to the unique terroir of salt-tinged breezes and mineral-rich soil.
• Pomorie Lake’s salinity is higher than the Dead Sea during certain seasons.
• The town is home to Bulgaria’s only museum dedicated to salt production.
• Local legend claims that the mud from Pomorie Lake was used by Cleopatra for beauty treatments.
• Pomorie is one of the oldest continuously inhabited settlements along Bulgaria’s coast.
• The town hosts Bulgaria’s only hollow beehive-shaped tomb, dating from Roman times.
• Despite its modest size, Pomorie has produced several Olympic athletes, particularly in wrestling.

Reasons to Go

1. Natural Healing Resources: Experience the therapeutic properties of Pomorie’s famous mud baths and mineral-rich waters, used to treat various ailments for centuries.
2. Authentic Bulgarian Atmosphere: Unlike more commercialized resorts, Pomorie maintains its traditional Bulgarian character with local cuisine, customs, and architecture.
3. Wine Heritage: Discover unique local wines from vineyards dating back generations, particularly the distinctive red variety “Pomorie.”
4. Uncrowded Beaches: Enjoy pristine sandy beaches without the crowds found at larger Black Sea resorts, even during peak season.
5. Affordability: Experience quality accommodations, dining, and activities at prices significantly lower than Western European destinations.
6. Rich History: Explore archaeological remains spanning 2,500 years, from Thracian settlements to Byzantine churches.
7. Bird Watching: Pomorie Lake is a protected site on the Via Pontica migratory route, hosting over 270 bird species.

Main Attractions

• Pomorie Lake and Salt Museum: Learn about the ancient tradition of salt production while exploring the pink-hued salt lakes.
• Ancient Thracian Tomb: Visit this unique beehive-shaped Roman tomb from the 2nd-3rd century AD, the only one of its kind in Bulgaria.
• St. George Monastery: Explore this 17th-century Eastern Orthodox monastery known for its miraculous healing icon.
• Museum of Salt: Discover the fascinating history of salt production that has shaped the town’s development for centuries.
• Old Town Architecture: Wander through streets lined with colorful National Revival architecture featuring distinctive wooden overhangs.
• Yavorov’s Rock: Visit the dramatic cliff where famous Bulgarian poet Peyo Yavorov contemplated life and wrote some of his most moving verses.
• Archaeological Reserve: Explore the remains of the ancient fortress walls and thermal baths of Anchialos.
• Church of the Nativity of the Most Holy Mother of God: Admire this 19th-century church with its impressive iconostasis.

Things To Do

• Mud Therapy: Indulge in the famous healing mud treatments at Pomorie Lake, known to help with joint pain, skin conditions, and overall wellness.
• Wine Tasting: Tour local wineries that have been producing distinctive wines for generations, uniquely influenced by the sea air and mineral-rich soil.
• Beach Relaxation: Enjoy the fine golden sand beaches along both sides of the peninsula, with calm waters perfect for families.
• Water Sports: Try windsurfing, paddleboarding, or jet skiing in the bay’s protected waters.
• Fishing: Join local fishermen for a traditional Black Sea fishing experience or enjoy freshly caught seafood at the harbor.
• Sunset Watching: Experience spectacular sunsets from the western side of the peninsula as the sun dips below Pomorie Lake.
• Traditional Spa Treatments: Beyond mud therapy, try mineral water treatments at the town’s several specialized clinics and spas.

Culinary Adventures

Pomorie’s cuisine reflects its coastal location and multicultural history. Start your culinary journey at the fishing harbor, where restaurants serve the morning’s catch prepared in traditional Bulgarian style. Must-try seafood dishes include “ribena chorba” (fish soup) and “tsatsa” (small fried sprats eaten whole).

The town’s signature dish is “pomorie mussels” – Black Sea mussels prepared with white wine, herbs, and local olive oil. For meat lovers, “kavarma” (slow-cooked meat stew in clay pots) showcases Bulgarian flavors with a regional twist.

Don’t miss sampling local wines, particularly the red “Pomorie” variety, which pairs perfectly with the region’s rich cuisine. For dessert, try “baklava” with a local twist – vendors near the beach often add rose water, a Bulgarian specialty.

For an authentic experience, visit the small taverns (“mehanas”) away from the main tourist areas, where locals gather for fresh food, regional wine, and occasionally, spontaneous traditional music.

Events Not to Miss

• St. George’s Day Festival (May 6): Celebrating the town’s patron saint with traditional dancing, music, and feasting.
• Pomorie Wine Festival (July): Showcasing the region’s distinctive wines with tastings, competitions, and cultural performances.
• July Morning (July 1): Join locals and visitors who gather on the eastern beaches to watch the sunrise while listening to Uriah Heep’s “July Morning” – a uniquely Bulgarian tradition.
• Sea Salt Festival (August): Celebrating the town’s salt-producing heritage with demonstrations, arts, crafts, and culinary events.
• Assumption Day Celebration (August 15): A major religious and cultural celebration with processions and special services at local churches.
• International Folklore Festival (August): Featuring traditional dance and music groups from Bulgaria and abroad.

Cycling

Pomorie offers excellent cycling opportunities for all skill levels. The flat peninsula is perfect for casual riders, with a 5 km scenic route circling the entire town along the coast. Rent bikes from several locations near the central beach (approximately 15-20 leva/€7-10 per day).

For more adventurous cyclists, the route from Pomorie to Nessebar (approximately 18 km) follows the coastline with spectacular sea views. Another popular track circles Pomorie Lake (about 10 km), ideal for birdwatching and nature photography stops.

Mountain biking enthusiasts can explore the nearby Stara Planina foothills, with trails of varying difficulty levels starting just 15 km inland from Pomorie. Local cycling clubs occasionally organize group rides that welcome tourists – ask at your accommodation for current schedules.

Hiking Trails

While Pomorie itself is relatively flat, several hiking opportunities exist in and around the town:

• Pomorie Lake Nature Trail: A 3.5 km easy walking path around part of the salt lake, featuring informational panels about local flora and fauna. Perfect for birdwatching.
• Coast-to-Hills Trail: A moderate 8 km path connecting Pomorie with the inland village of Kozichino, offering spectacular views of the Black Sea coast as you climb into the hills.
• Via Pontica Fragment: Walk a section of the ancient Roman road that once connected Constantinople with the Danube region. The 6 km preserved segment starts at the northwestern edge of town.
• Pomorie-Aheloy Coastal Path: A beautiful 7 km coastal trail connecting Pomorie with the neighboring village of Aheloy, featuring dramatic cliffs and small secluded beaches.

For serious hikers, the eastern slopes of the Balkan Mountains begin just 25 km inland, offering numerous marked trails through forests and small villages.

Travel Tips and Practical Information

• Best Time to Visit: May-June and September-October offer perfect weather and fewer crowds. July and August are busiest but still manageable.
• Getting There: Burgas Airport is just 10 km away with seasonal flights from many European cities. Regular buses connect Pomorie with Burgas (30 minutes) and Sofia (6 hours).
• Local Transportation: The town is walkable, but local buses run regularly. Taxis are affordable (start with 2-3 leva/€1-1.5).
• Currency: Bulgarian Lev (BGN), approximately 2 BGN = €1. ATMs are available throughout town.
• Language: Bulgarian is the official language, but English is widely spoken in tourism-related businesses. Russian is also common among older residents.
• Accommodations: Range from budget guesthouses (30-50 leva/€15-25 per night) to upscale spa hotels (100-200 leva/€50-100 per night).
• Internet Access: Free Wi-Fi is available in most accommodations, restaurants, and even on parts of the central beach.
• Health Services: Pomorie has a small hospital and several pharmacies. For serious issues, larger medical facilities are available in Burgas.
• Safety: Pomorie is generally very safe, with low crime rates even during the busy tourist season.

Nearby Attractions and Points of Interest

• Nessebar (18 km): UNESCO World Heritage site featuring well-preserved medieval architecture and ancient ruins spanning 3,000 years.
• Burgas (20 km): Bulgaria’s fourth-largest city offers excellent shopping, dining, and cultural attractions, including the impressive Sea Garden park.
• Sunny Beach (18 km): Bulgaria’s largest and liveliest resort area, known for its vibrant nightlife and water attractions.
• Aqua Paradise (15 km): One of the Balkans’ largest waterparks, perfect for families.
• Sozopol (35 km): Ancient fishing town with a charming old quarter and artistic atmosphere.
• Poda Protected Area (25 km): Premier birdwatching site with observation towers and guided tours.
• Blue Mountains Winery Route (30-40 km): Tour several renowned wineries in the nearby foothills, offering tastings of Bulgaria’s increasingly respected wines.

Final Thoughts

Pomorie represents the perfect balance of Bulgaria’s rich historical legacy and natural beauty without the overdevelopment found in some Black Sea resorts. Its unique combination of healing resources, archaeological treasures, and authentic Bulgarian atmosphere makes it ideal for travelers seeking something beyond a typical beach holiday. Whether you’re slathering yourself with therapeutic mud, sampling distinctive local wines, or simply watching the sunset over the salt-pink lake, Pomorie offers experiences that connect visitors with centuries of Bulgarian coastal tradition. As tourism in Bulgaria continues to grow, this small peninsula town remains a refreshingly authentic destination that rewards those willing to venture beyond the more familiar European vacation spots. / Photo credit: Views of Pomorie / Town of Pomorie aerial Boby Dimitrov.